VIDEO: our 20th anniversary of organic

la jara winery party 20 years of organic

VIDEO: our 20th anniversary of organic

Twenty years ago it seemed impossible, but today having reached this extraordinary goal, “20 years of organic viticulture”, it feels like a dream.
The first few years were very difficult, since in Italy almost nobody wanted to hear about “organic”, but we didn’t give up!
We were convinced that organic was the right way, so we decided to offer our organic wines in foreign markets. This is how our journey began!

In 2004 we produced our first bottle of organic wine, a Prosecco DOC Spumante produced with Martinotti-Charmat method. Just 3 years later we received the first international wine award: Gold Medal 91 points “Exceptional” at the Beverage Testing Institute.

The goal of the first 20 years was the occasion to organize an event where we received our international partners, who represent us in over 20 countries, the leaders of the Consortium Prosecco DOC, and the Venetian soprano Katia Ricciarelli, who chose our anniversary to celebrate her 50-years of career.

We interviewed them, and they are the ones who tell us about this adventure:

Today, after 20 years of organic farming, I can tell you frankly that the road to get here has not been easy.
These were years of experiments, risks and disappointments, but we didn’t give up. And today we can celebrate an important anniversary marked by many prizes and awards obtained in international competitions. “(Massimo Marion – founder of La Jara)

… Our story does not end here! We are back to work, to develop new innovative projects aimed at continuing our organic journey in the sphere of sustainability.
Keep following us, we are sure that we will have many news to give you. Cheers!

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